About Us

We make professional treatments possible for everyone who wants to have healthy and youthful skin.

Our Story

Young&Be is the first beauty-tech line from Reziena, founded by CEO Connor Shin (Shin Seung-Woo) in 2017 with the mission to bring clinical, FDA-approved dermatology into the home. After successfully developing the beauty device, "Pra.L" at LG Electronics, he realized that there were still so many unfulfilled needs within the skincare and beauty industry. 

 Thus, he resolved to start a medical beauty tech company in order to integrate new technologies with skincare science-- to disrupt the status quo and dare to bring in something unique.

Therefore, Young&Be was created with the idea that skincare-- especially at-home skincare-- could be so much more than it is now. We want to break down the walls separating clinical, dermatological care and home care, giving you the innovative tools and knowledge to achieve the skin you desire with transparency and ease -- at a fraction of the cost. 

Take a chance with us, and rediscover what skincare means to you.


We will be the trailblazers that shake up this stagnant industry. 


Reziena is a team of highly qualified and experienced personnel from top educational institutions and leading corporations in Korea and Vietnam.

We share the desire to build a hi-tech beauty company together with a mission to bring economical and high-effective beauty products and solutions to our consumers. We are willing to give up short-term benefits, accept challenges to pursue sustainable development and create true value for the society.

Any Kim (CTO)

Sunny Lee (CMO)

Samsung Electronics Medical Team

Engineering (R&D)

Korea University, Korea

Samsung Medicine Medical Team

MA at Stanford University

Conor Shin (CEO)

LG Electronics Beauty Team

Samsung Electronics Medical Engineering (R&D)

Korea University, Korea



Company Info.

14, Magokjungang 8-ro, Gangseo-gu, Seoul, Republic of Korea 

Name : Reziena Inc. | CEO: Connor Shin

Business License Number : 559 - 86 - 00700 

통신판매업신고번호 : 제 2022-서울강서-3115호 

TEL : +82 02) 6207-5598

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